Leadership Bios
Chief Executive Officer
Jim Criniti
Jim Criniti is the CEO of ZOOM DRAIN Franchise. As a military veteran, he knows that great operational systems are the hallmarks of success. With help from great mentors and business coaches, he’s grown his business from one used white truck into a multi-shop, multi-million dollar drain and sewer cleaning company. He then helped transform that model into a growing franchise system that operates from coast-to-coast.
President
Ellen Rohr
Ellen Rohr is President of ZOOM DRAIN Franchise. Ellen started out in this industry as a plumber’s wife who got involved in her husband’s company after his business partner died unexpectedly. She soon became president of a home service company that she helped grow from zero to $40 million in franchise sales and 47 locations in less than two years. Ellen is an expert at helping contractors learn business basics and how to focus on the few things that have the biggest impact on their business. Ellen is a columnist for Huffington Post, PHC News, business journals and trade magazines around the country, providing in-the-trenches insight that business owners can relate to.